Categories for Blog

The Web Development Process: What Makes A Good Website

May 14, 2021 8:09 pm Published by Will Anonuevo Leave your thoughts

Your website will determine how well you will thrive in a post-COVID19 world. Let’s face it, how we do business... View Article

B2B Lead Generation Strategies in 2021

May 13, 2021 7:58 pm Published by rebecca Leave your thoughts

Lead generation can be tricky. You have to do meticulous research first. Who is your audience? Why would they need... View Article

Websites: Understanding Front-end vs Back-end development

May 12, 2021 11:21 am Published by rebecca Leave your thoughts

When it comes to websites you will hear concepts like front end vs back-end development which are two of the... View Article

Boom Now Digital Marketing - Lead Generation Strategy

What Is a Lead Generation Strategy?

May 11, 2021 8:50 am Published by rebecca Leave your thoughts

Cold calls take guts and little-to-no glory at all. For the telemarketer, it’s just part of their job, and they... View Article

The Backbone Of Effective Digital Marketing

April 22, 2021 7:20 pm Published by rebecca Leave your thoughts

What is the strategic backbone of effective digital marketing? At BoomNow, we simplify it hrough this phrase: “start with purpose, conclude with value.” While this phrase is simple enough to read, running this is more challenging because it forces you to be mindful of how you communicate to your audience.

The Road To Thought Leadership: What It Takes

April 16, 2021 5:21 pm Published by rebecca Leave your thoughts

Thought leadership is a common concept in digital marketing as it is one of the best ways to build an audience around a brand. There is no formal induction to the “club” of thought leaders. As soon as you build a good reputation within a specific industry by sharing valuable knowledge and insights, you are in. But what are the elements of actually becoming one?

25 LinkedIn Statistics for 2021

April 15, 2021 9:37 am Published by rebecca Leave your thoughts

How’s your marketing this 2021? If your business hasn’t invested in LinkedIn yet, maybe now’s the time to rethink your... View Article

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The Bigger Picture Of Facebook News Pullout In Australia

February 19, 2021 5:31 pm Published by rebecca Leave your thoughts

The news pull-out in Facebook Australia is sending ripples of concern, confusion, and curiosity around the impact of a tech giant taking active steps in regulating content on its feed.

4 Ways To Digitally Dominate Your Closest Competitor

February 15, 2021 6:19 pm Published by rebecca Leave your thoughts

You have decided to go digital. Good. You want to be better than the other guys. Good. But how do... View Article

Podcast Marketing For Health And Wellness Professionals

February 10, 2021 1:47 am Published by rebecca Leave your thoughts

Since they are designed to entertain and inform the audience, podcasts could be leveraged for marketing by health and wellness... View Article

The Power of LinkedIn Marketing for Construction Companies

February 2, 2021 3:04 am Published by rebecca Leave your thoughts

LinkedIn is more of an editorial and publishing platform compared to other social media sites. Since it is one of the most “professional” social media sites out there, LinkedIn offers great marketing potential for construction companies.

Why You Should Optimise Your Website: Techie Guide

January 26, 2021 1:45 am Published by rebecca Leave your thoughts

Optimising your website is important to business success. It is the backbone of your online presence. It’s where customers go to check on your products and services. It gives them an idea of who you are and what you can offer them.

Why You Should Optimise Your Website: A Non-Techie Guide

January 19, 2021 3:19 am Published by rebecca Leave your thoughts

This shouldn’t come to you as a surprise but optimising your website is important to business success. It’s what attracts and keeps your customers. Think of it as your online storefront

Using Social Media for Professional Services

January 13, 2021 9:39 am Published by rebecca Leave your thoughts

Using social media can be a game-changer for professional services. And yet, most people are wary of utilising social media... View Article

2021 Instagram Trends for Small Businesses

January 4, 2021 8:22 am Published by rebecca Leave your thoughts

What will 2021 bring to this platform? Here are some trends to look out for so that you can be better equipped for the unprecedented changes expected to happen in 2021.

How To Boost Your Marketing For The Holiday Season

December 22, 2020 3:49 am Published by rebecca Leave your thoughts

The holidays are here, and it’s a great time to boost your marketing! The pandemic may have hit us hard, but it also presented a good opportunity for mobile marketing. Around 1.6 trillion hours were spent on mobile devices worldwide during the pandemic.

Netflix and Modern Marketing

December 16, 2020 2:00 am Published by rebecca Leave your thoughts

When it comes to modern marketing, we believe Netflix is all teaching us a trick or two on how to play the game. With a total of 195.15 million paid subscribers worldwide as of the third quarter of 2020, the streaming service giant has captured the attention and awe of individuals and businesses alike.

Digital Marketing Pointers To Hit The Ground Running In 2021

November 19, 2020 2:56 am Published by rebecca Leave your thoughts

This is one tough year! How this will continue in 2021 remains to be seen. But what can a business owner do in response? One of the most potent and ripe areas for intentional action is in digital marketing. Here are some online marketing insights that might help you in the coming weeks.

LinkedIn Marketing That Works: 5 Pointers To Grow Your Audience

September 21, 2020 2:41 am Published by rebecca Leave your thoughts

You have to understand that LinkedIn is a different animal altogether compared to other leading platforms. It does not care too much about being cool or hip, it could care less about awesome graphics, and it's not necessarily for everybody.

How To Use Linkedin For Customer-Centric Marketing In Real Estate

September 21, 2020 1:27 am Published by rebecca Leave your thoughts

You don't have to be Netflix or any DTC giant. You just need to understand your clients deeply and know where they're coming from. And you can begin this process by reconceptualising personas and how you build them.

6 Surefire LinkedIn Marketing Actions You Can Do Today

July 14, 2020 6:08 am Published by rebecca Leave your thoughts

LinkedIn has become a very good place to publish content and build up social engagement. The platform is proving to be ideal for learning and expertise-sharing. We have here six effective LinkedIn marketing actions you can start doing today.

Digital Marketing Actions In 2020 That Will Get You Crushing In 2021

June 30, 2020 3:52 am Published by rebecca Leave your thoughts

2020 has been, and is, a tough year for businesses and consumers alike. We have listed here 4 things that you can do instead to improve your position when things go back to normal (“new normal”).

Queensland Helps Small Businesses With $10,000 Digital Marketing Grant

June 23, 2020 3:19 am Published by rebecca Leave your thoughts

Undeniably, many small businesses have been hit hard by the recent COVID-19 pandemic. To help them bounce back, the Queensland Government is extending the "Small Business COVID-19 Adaption Grant Program" as part of Queensland's Economic Recovery Strategy.