Categories for Blog

Backlinks: what are they, and how do you get them?

Backlinks: What Are They, And How Do You Get Them?

May 10, 2022 10:54 am Published by Leave your thoughts

Backlinks are a way for people to get to your site. They're also called inbound links, incoming links, and one-way links. They're links from one site to a page on another site. You can think of backlinks as "votes" that Google and other big search engines consider as a measure of your credibility and authority. The more backlinks you have, the more credible you are deemed and thus, you rank higher. Pages with a lot of backlinks are more likely to get good organic search engine rankings.

22 LinkedIn 2022 statistics

22 LinkedIn 2022 Statistics

May 3, 2022 1:54 pm Published by Leave your thoughts

Whether you're looking for a new job, hiring a new employee, or keeping up with current industry news, LinkedIn is a great place to be. Most people have heard of LinkedIn, the world's largest professional network, but how much do you truly know about it? And why should you be on it?

How to Build Marketing Campaigns using Social Media Holidays 2022

How To Build Marketing Campaigns Using Social Media Holidays 2022

February 9, 2022 3:09 pm Published by Leave your thoughts

Social media "holidays" are a fun way to connect with new and existing followers who share an interest in a particular food, fictional character, or pet. These holidays can be a good opportunity to promote your brand in a relevant manner. If you don't, you could miss out on valuable opportunities for your brand to participate in the conversations taking place among your target audience.

BoomNow Digital Marketing - Digital Strategy

Your Digital Strategy

November 26, 2021 3:00 pm Published by Leave your thoughts

When you hear the word "digital strategy," marketing probably pops into your head automatically. But it's not just about marketing. A digital strategy is an overall approach to how you intend to use all of your digital and online marketing tools and how you will use them to grow your business. It's how you will choose which type of software to invest in and how you will maximise them.

BoomNow SEO - Google's Core Web Vitals

What Google’s Core Web Vitals Mean For Your SEO In 2021?

November 15, 2021 3:35 pm Published by Leave your thoughts

It's good news for the businesses that have always prioritised the user experience. After all, the Core Web Vitals is all about the "page experience." It analyses your page speed, stability, and interactivity when deciding how to rank websites. We can say that the Google Ranking Algorithm has received a major upgrade, making it smarter and better.

SEO, Why It’s Not a One Time Thing

SEO, Why It’s Not a One Time Thing

July 6, 2021 11:54 am Published by Leave your thoughts

ine Optimisation (SEO) processes can help your website rank highly in search engine results. Unfortunately, it is not a one-and-done process that will lead to ongoing ranking success. When your website is built with SEO in mind, you may indeed see a boost in your rankings – at first. But, without an ongoing SEO strategy and process in place to respond to marketplace changes, you won’t be able to sustain those initial high rankings.

The Backbone Of Effective Digital Marketing

April 22, 2021 7:20 pm Published by Leave your thoughts

What is the strategic backbone of effective digital marketing? At BoomNow, we simplify it hrough this phrase: “start with purpose, conclude with value.” While this phrase is simple enough to read, running this is more challenging because it forces you to be mindful of how you communicate to your audience.

The Road To Thought Leadership: What It Takes

April 16, 2021 5:21 pm Published by Leave your thoughts

Thought leadership is a common concept in digital marketing as it is one of the best ways to build an audience around a brand. There is no formal induction to the “club” of thought leaders. As soon as you build a good reputation within a specific industry by sharing valuable knowledge and insights, you are in. But what are the elements of actually becoming one?

Netflix and Modern Marketing

December 16, 2020 2:00 am Published by Leave your thoughts

When it comes to modern marketing, we believe Netflix is all teaching us a trick or two on how to play the game. With a total of 195.15 million paid subscribers worldwide as of the third quarter of 2020, the streaming service giant has captured the attention and awe of individuals and businesses alike.